-
How BJ’s Mormon upbringing, homosexuality, and perfectionism set the groundwork for his work on behavior change
(4:05 - 8:15)
-
Why feeling successful is the key to building new habits and behavior change
(12:36 - 16:46)
-
The Fogg Behavior Model and the convergence of motivation, ability, and prompt
(13:55 - 18:05)
-
Why specificity and simplicity are key to behavior change
(19:13 - 23:23)
-
The pervasive myth that eating less and exercise more is the secret to weight loss
(21:24 - 25:34)
-
Why behavior change is not about discipline and willpower
(23:53 - 29:35)
-
Repetition does not create habits, emotion does
(30:19 - 36:01)
-
Three ways to make lasting change
(42:28 - 48:10)
-
Two overarching maxims for creating behavior change—help people do what they already want to do and help people feel successful
(48:17 - 53:59)
-
Untangling vs. breaking habits
(54:19 - 1:00:01)